I spent over fifteen years in shops before I did this. I build a clean, fast website for a one-time price, and get your Google listing right: hours, photos, and the services people actually search for. No lock-in. When it's done, all of it is yours. It starts with a free check-up of how you show up today: your listing, your site, and what a customer finds when they go looking for a shop.
You're good at fixing cars. But somewhere between the car on the lift and the parts order that didn't show, the internet got away from you, and the customer who needed brakes today went to whoever came up first.
I write the service pages that say what you charge and why, so the argument is over before the customer reaches your counter. Your numbers, not mine.
From the Mill Branch demo. A photograph, a number, and a button that says no, before anybody touches the car.
The number and what it buys, in one line: "$139 diagnostic. One hour of a technician's time on the car." Not "call for a quote".
"Applied in full toward the repair if you have us do the work." One sentence, and nobody has to explain the fee twice a day at the counter.
The photo, the price, and Not right now next to Approve. Nobody comes back angry about work they were given a way to decline.
Three shops, one for each price below, invented so I can show you the work without putting somebody else's information on display.
One page doing everything: what you fix, your hours, your prices, your reviews, directions. Nowhere to hide.
Open the live demo →Nine pages. Five are service pages with real prices, plus approvals and the warranty.
Open the live demo →Seven service pages, three fleet pages, its own fleet inquiry form. Almost nobody markets for that work.
Open the live demo →No "call for a quote." You'll always know exactly what you pay.
No website at all, or a dead Facebook page.
Half now, half at launch
One page that does the job: what you fix, how you work, your hours, your reviews, and directions. Plus your Google listing claimed, corrected and filled in properly.
One round of changes after you see it.
Start the free check-upA website already, and nobody finds it.
$1,250 now, $1,250 at launch
The Mill Branch demo, made real. Homepage, five service pages with honest pricing on them, about, and an appointment page that takes the car and the problem before the first call. Service-area copy for the towns around you, live hours that handle holidays, and your Google listing claimed, corrected and filled in properly.
Two rounds of changes after you see it.
Start the free check-upYou do fleet or commercial work, or you want to.
$1,700 now, $1,700 at launch
Everything above, plus seven service pages and a dedicated fleet page with its own inquiry form. Almost no independent shop markets for fleet work, and it's the highest-margin work in the building.
Two rounds of changes after you see it.
Start the free check-upOptional, separate from the build. Hosting, backups, uptime, and your Google listing watched and corrected. Anything wrong gets fixed free and never waits for a scheduled weekend. From $95/mo for one update weekend a month, thirty days notice to stop, no penalty.
The platforms built for repair shops are subscriptions, starting around $500 a month. You never stop paying and you never own the site. The same three years, side by side:
| What you'd pay | Year 1 | Year 2 | Year 3 | Three years | Yours at the end? |
|---|---|---|---|---|---|
| A subscription platform at $500/mo | $6,000 | $6,000 | $6,000 | $18,000 | No |
| Full Site, then look after it yourself | $2,500 | $0 | $0 | $2,500 | Yes |
| Full Site, plus Standard monthly | $4,840 | $2,340 | $2,340 | $9,520 | Yes |
Even with me looking after it every month, that is close to half. Stop the monthly and the site stays yours and stays online: the domain and the files are already in your name.
About online scheduling. If you already take bookings through Tekmetric, Shopmonkey, AutoLeap or anything else, your site points at yours and the slot lands in the system your front desk already uses. If you don't, you get an appointment page that takes the car, the mileage and the problem, so the first call is short and the right part is more likely to be on the shelf. I don't sell you a scheduling system and I don't put one between you and your customer.
I want the first few of these to be shops I can point at. If yours could be one of them, say so when I come out and we'll talk about what that's worth.
That is the whole website, and it's yours. The domain, the files, and the Google listing, with the logins handed to you. Nothing held back, and nothing you have to keep paying for to keep it.
You don't need a logo. If you have one I'll use it. If you don't, your shop's name set properly is what most sites in this trade should have done anyway.
I check how your shop shows up online: your Google listing and whether anybody has claimed it, how your site does on a phone if you have one, and what a customer in your town finds when they go looking. You get a printed report of what's wrong and how to fix it. Yours to keep either way.
I come and photograph the shop, and I write it. No folder of pictures to dig out, no sitting down to write about yourself, because that is the part that never gets done. From you I need the short stuff: hours, what you work on, your warranty, and an hour on site. Figure on about a month, set by how fast those answers come back. Your Google listing gets sorted alongside it.
What I need from you: an hour on site, your hours, your warranty, and what you work on. I do the rest.
Everything transfers to you at launch: domain, site files, Google listing, logins. From there, run it yourself and never pay me another dollar, or put it on a monthly plan and I'll keep it current. Both are priced on the page.
You own your domain, your website, and your Google listing. Always. It's written into the agreement in plain language. Nothing is registered in my name, and nothing is held back.
I'm Kerry Jackson, a husband and father in Franklinton. I spent over fifteen years in the trade before I built a single website: time in the bay, time on the counter, and fleet work for a town where one week meant a passenger car, a backhoe, and a police cruiser that had to be out before shift change.
So when you tell me a customer thinks he's being oversold, or that comebacks are killing you, or that the chain down the road quotes a price it cannot honor, I'm not nodding along. I've been on that side of the counter.
I build one shop at a time, so while yours is going up it is the only one on my bench. One business day on anything you send me, and three once you are live. I'm local, and I'll come to you.
Serving all of Franklin County, plus Rolesville and Wake Forest, and anywhere within a short drive.
Twenty minutes at your counter. No laptop demo, no slides, no pitch. I go through how your shop shows up online, print what I find, and drive it out to you. Free, and yours to keep either way.
Read a whole one, start to finish → Written for an invented shop, so I can show you the real thing without publishing somebody's listing.
Then what. A fix list in the order I would do it, marked with what you can handle yourself, and the price of fixing the rest on the last page. Either way the report is yours, and no second visit unless you ask.
business day to hear back from me, and the visit inside the week after that, booked around your counter rather than mine.
Rather not fill anything in?
One thing I go looking for. Google will tell me whether your listing has been claimed, never by whom. If it has been and you cannot sign in, it is sitting with whoever set it up, and getting it back is its own job with its own quote on Google's timeline rather than mine. You settle it in about thirty seconds by trying to sign in, and I would rather we did that before you commit to anything than after. Your site never waits on it either way.
